Ethiopia Lalesa

Red apple, nectarine, & juicy

Ships within 1 week after roast date
100% specialty arabica coffee beans only
Proud Mary's coffee beans are at their peak 2 to 3 weeks after roasting

About this coffee: 

Established in July 2023, the Lalesa drying station is led by an Ethiopian woman-owned exporter dedicated to empowering women farmers and driving change through coffee.  

At 2,150–2,200 metres above sea level, smallholder farmers cultivate heirloom varieties beneath ensete (false banana) shade, using natural methods free from chemical fertilisers or pesticides. 

Through the Ama Commitment scheme, women farmers receive significantly better prices than the local market, strengthening financial security and rewarding quality. At Lalesa, the scheme has also helped establish an on-site day care centre, giving children a head start and allowing mothers to focus on harvest work. 

This woman-led approach ensures that every cup supports sustainability, gender equity and meaningful social impact in rural Ethiopia, proving coffee can be a catalyst for lasting change. 

About Proud Mary: 

Proud Mary was founded by husband and wife Nolan and Shari Hirte in 2009 in Melbourne, Australia. Proud Mary offers products and services that improve the start of your day so dramatically, that it's impossible to go back to the way things used to be.
We aim to provide an amazing and heart felt experience for everyone who visits our locations.

Nolan is such an amazing guy who lives for coffee. It just swung that way and we’ve been using his coffee ever since,” - Ashley says; Bean Scene Magazine

Brewing Recipe :